Press Release
NAMCO AWARDED
LICENSE TO PUBLISH "PEANUTS(R)" VIDEO GAMES
Legendary Comic Strip Coming To
Multiple Video Game Platforms
SANTA CLARA, Calif., (April 20, 2005) – Leading video
games publisher and developer Namco Hometek Inc. today announced
that United Media has awarded Namco the interactive entertainment
publishing rights to "Peanuts," the renowned comic strip created by
Charles M. Schulz. The partnership allows Namco to create and
publish games featuring "Peanuts" characters and properties,
including Charlie Brown, Snoopy, Peppermint Patty, Linus and Pigpen
for all current and upcoming game platforms through 2009.
“'Peanuts' is one of the most celebrated comic strips of all time,
and Charlie Brown and his friends have firmly cemented their place
as American icons of the highest order,” said Jeff Lujan, Business
Director at Namco Hometek, Inc. “We relish this opportunity to
continue these beloved characters’ storylines through the medium of
games and are honored to introduce this cherished property to an
all-new generation of gamers.”
Debuting in just seven newspapers in 1950, "Peanuts" has since been
enjoyed by millions of readers and viewers worldwide. Today the
popular strip can be read in over 2400 newspapers in 75 countries
and 21 languages worldwide. Charles M. Schulz’s unique art style and
endearing characters have inspired an entire generation of
cartoonists, while becoming a perennial favorite with both parents
and children through compilation books, television specials, and
countless consumer products.
“Namco has proven its ability to translate franchises to the video
game format with respect and care,” said Jean Sagendorph, Licensing
Manager at United Media. “Working with such a capable partner will
allow us the opportunity to grow the 'Peanuts' property in this
popular category, as well as reach new audiences.”
For more information about Namco and its products visit
www.namco.com.
About United Media
Peanuts is licensed and syndicated by United Media. United Media
(UM) is a worldwide licensing and syndication company that focuses
on building brand equity around a wide range of creative content.
The company recently signed Televisa, a leading Spanish speaking
media company, to represent the US rights to the company’s
children’s telenovelas, as well as its long-running hit television
series “El Chavo.” It also added "D.I.C.E." and "Tamagotchi
Connection," two new properties from industry toy leader Bandai
America, Inc. United Media licenses and/or syndicates other
properties, including "Precious Moments," "Raggedy Ann & Andy," "Jakers!"
"The Adventures of Piggley Winks," "Arthur," and "Dilbert." United
Media is an E.W. Scripps Company.
About Namco Hometek Inc.
Namco Hometek Inc. is the U.S. consumer division of Namco Limited, a
Tokyo-based world leader in the high-tech entertainment industry.
Based in Santa Clara, CA, Namco Hometek Inc. is an award-winning
video games publisher for next generation game consoles. Namco has
created some of the industry's greatest video game franchises: "Tekken(R),"
"SOULCALIBUR(R)," "Dead to Rights(R)," "Pac-Man World(TM)," "Ridge
Racer(R)," "Time Crisis(R)" and "ACECOMBAT(TM)." For more
information about Namco and its products log onto
www.namco.com.
"TEKKEN(R)," "SOULCALIBUR(R)," "PAC-MAN WORLD(TM)," "Ridge Racer(R),"
"Time Crisis(R)" and "ACECOMBAT(TM)" are trademarks or registered
trademarks of Namco Limited in the United States and/or other
countries.
"Dead to Rights(TM)" is a trademark or registered trademark of Namco
Hometek Inc. in the United States and/or other countries.