Press Release
VIVENDI UNIVERSAL GAMES ANNOUNCES LICENSE FOR FREESTYLE STREET BASKETBALL

VU Games to Publish Asia’s Wildly Popular Online
Game in North America

LOS ANGELES (April 19, 2006) – Vivendi Universal Games (“VU Games”) today announced FreeStyle™ Street Basketball, a fast-paced online basketball game where players meet on virtual courts to challenge each other in a dynamic pick-up game environment, featuring cutting-edge music, fashions and gravity defying basketball moves.

Developed by JC Entertainment Corp., FreeStyle Street Basketball emphasizes community play, customization and fun for all styles of gamers. The game was first launched in Korea in 2004 and since then has become one of its most popular games. 

“We are thrilled to be working with VU Games to bring FreeStyle Street Basketball to North America,” said Yang Shin Kim, CEO and founder of JCE.

FreeStyle Street Basketball allows players to test their skills in the ultimate street basketball game where every player you meet is an actual person with a look and style all their own. In FreeStyle Street Basketball players create a one-of-a-kind streetballer and level up through experience on the court.  Players can customize their character by purchasing gear, clothing, and skills through experience points and micro-transactions.

 “We are excited to be the first Western publisher to bring a successful casual online game from Asia to North America,” said Bruce Hack, CEO of Vivendi Universal Games, “FreeStyle Street Basketball uniquely blends basketball and character building gameplay in a stylish multiplayer online environment.”

Sierra’s new online division is headed by Ed Zobrist, formerly SVP, Global Marketing. Based at the VU Games headquarters in Los Angeles, Sierra Online is dedicated to publishing games for online play and distribution on every viable platform. 

About JCE
JC Entertainment is a Korean online game developer & publisher, which has been developing and servicing online game content since 1994. JCE has wide range of game development experiences including sports casual online, casual, MMO, and board games. JCE has excellent in-house development capability and success with FreeStyle, the PC online street basketball game. JCE’s goal is to work with its partners to develop and provide leading worldwide online entertainment content.

About Vivendi Universal Games