ATARI'S TEST DRIVE UNLIMITED GOES GOLD

Racing Reinvented Set to Begin on September 5 Nationwide

NEW YORK - Aug. 23, 2006 - Atari, Inc. (Nasdaq: ATAR), one of the world's most recognized brands and leading third-party video game publisher, today announced that development is complete on Test Drive Unlimited for the Xbox 360(tm) video game and entertainment system from Microsoft. The ultimate automotive and lifestyle gaming experience, Test Drive Unlimited provides gamers with M.O.O.R.: Massively Open Online Racing and the pure freedom to go wherever they choose, whenever they choose and race whoever they choose all in a spectacular, wide open tropical setting. Test Drive Unlimited is on schedule to ship to stores nationwide on September 5 and will be available for a suggested retail price of $39.99.

"Test Drive Unlimited represents a landmark in video games," said Nique Fajors, Vice President, Sales and Marketing, Atari, Inc. "Test Drive Unlimited embodies exactly what next generation gaming is all about. With an open, persistent environment, thousands of miles to explore, hundreds of gameplay hours, and over 350 multiplayer and solo challenges, Test Drive Unlimited takes racing to an entirely different level, representing a new benchmark for others to aspire to."

Test Drive Unlimited offers 90 licensed vehicles - cars AND bikes - from exclusive manufacturers that are fully customizable with unrivalled interior and exterior details and functions. Car packs featuring six or more vehicles, complete with genre-specific radio stations, will be available for download monthly, beginning
six weeks after launch on Xbox Live Marketplace. In addition to many of the
world's top cars, the game offers incredible customization options, unique character personalization, more than 1000 miles of diverse, photo-realistic Hawaiian terrain, a challenging single player game and a host of online options with M.O.O.R., which enables gamers to interact with thousands simultaneously. With these realistic features and more, Test Drive Unlimited is racing reinvented.

Test Drive Unlimited is scheduled for release on September 5, 2006. For more information visit www.testdriveunlimited.com.

About Atari
New York-based Atari, Inc. (Nasdaq: ATAR) develops interactive games for all
platforms and is one of the largest third-party publishers of interactive entertainment
software in the U.S. The Company's 1,000+ titles include hard-core, genre-defining
franchises such as The Matrix (Enter The Matrix and The Matrix: Path of Neo)
and Test Drive; and mass-market and children's franchises such as Nickelodeon's
Blue's Clues and Dora the Explorer, and Dragon Ball Z. Atari, Inc. is a majority-owned
subsidiary of France-based Infogrames Entertainment SA (Euronext - ISIN: FR-0000052573), the largest interactive games publisher in Europe. For more information, visit
www.atari.com.

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