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Press Release

WORLD'S BEST Yu-Gi-Oh! TRADING CARD GAME AND VIDEO GAME PLAYERS COMPETE IN WORLD CHAMPIONSHIP TOURNAMENTS AT COMIC-CON INTERNATIONAL

Konami Hosts World Championship Tournaments for
Yu-Gi-Oh! TRADING CARD GAME and Yu-Gi-Oh! Video Game,
July 28-29 in San Diego

LOS ANGELES - July 25, 2007 - Players of the world's number one trading card game (TCG) and top-selling video game Duel their way to San Diego, California this summer with the largest tournament event of its kind - the 2007 Yu-Gi-Oh! World Championship Tournament. Representing countries from around the globe, the world's best Yu-Gi-Oh! TCG and video game players will meet face-to-face on Saturday and Sunday, July 28 and 29 at the San Diego Convention Center to battle for the coveted titles of "Yu-Gi-Oh! TRADING CARD GAME World Champion" and "Yu-Gi-Oh! Video Game World Champion."

The Yu-Gi-Oh! World Championship Tournaments for the TCG and video game products will be held as a part of the 38th Annual Comic-Con International show in San Diego. In addition to the World Championship Tournament, side tournaments and activities for both the TCG and video game products will also be available throughout the weekend, giving fans the ultimate Yu-Gi-Oh! experience.

Regional tournaments for the TCG have been held around the world throughout the year. Online video game tournaments were held in late April to find the best Yu-Gi-Oh! players. Top Duelists from Regional and online tournaments were then awarded invitations to the TCG and video game National Championship events held in their own country. Winners from these National Championship tournaments have been awarded a seat to represent their own country at the Yu-Gi-Oh! World Championship event at Comic-Con.

The U.S. Yu-Gi-Oh! TCG National Championship Tournament was held June 23 and 24 in Columbus, Ohio. The intense competition not only attracted the largest attendance for a Yu-Gi-Oh! TCG National Championship event, but was also a true nationwide event, attracting players from all around the U.S. who came to Columbus from as far as Hawaii, Texas, Alaska, California, New York and Florida.

After 14 rounds of fierce competition, 16-year-old Adam Corn from Los Angeles was named the "Yu-Gi-Oh! TCG U.S. National Champion." Corn is one of four Duelists who will represent the United States at the Yu-Gi-Oh! TCG World Championship Tournament at Comic-Con. The three other finalists are Bryan Rockenbach, 15, of Prescott Valley, Arizona; Justin Womack, 15, of Kenosha, Wisconsin; and Michael Bueno, 14, of Daly City, California.

The U.S. Yu-Gi-Oh! Video Game National Championship Tournament will be held at Comic-Con in San Diego on Saturday, July 28, prior to the World Championship event.

Information on dates, locations, and winners of Regional Yu-Gi-Oh! TCG tournament events can be found at www.wannaduel.com. Information on dates and locations for the online Yu-Gi-Oh! video game tournament events can be found at www.YuGiOhUSChampionships.com.

The Yu-Gi-Oh! TCG is a game of strategy, where players create individual decks of cards collected from Structure Decks and Booster Packs. Two players engage in a duel while using cards that represent powerful Monsters, magical Spells and surprising Traps. Duelists with well-constructed decks, dominating monsters, solid strategy and good fortune are the victors in the Yu-Gi-Oh! TRADING CARD GAME. The Yu-Gi-Oh! TCG is manufactured by Konami, and is distributed worldwide (with the exception of Asia) by the Upper Deck Company.

The official video game used in the upcoming tournaments will be Konami's Yu-Gi-Oh! World Championship Tournament 2007 for the Nintendo DS™. The game offers an incredibly faithful adaptation of the hit trading card game, with more than 1600 cards to use, new modes and full online play with community support via the Nintendo Wi-Fi Connection, including full voice chat capabilities. Yu-Gi-Oh! World Championship 2007 carries a suggested retail price of $29.99 and is available at retailers nationwide or at www.konami.com.

About Yu-Gi-Oh!™
The Yu-Gi-Oh!™ franchise is based on the Yu-Gi-Oh!™ comic series from artist Kazuki Takahashi that first appeared in Japan in 1996. It is currently being serialized in SHONEN JUMP, the monthly manga magazine published by VIZ Media. The comic spawned a hit cartoon TV show, a top-selling trading card game, popular video games and other licensed merchandise. Yu-Gi-Oh!™ follows the adventures of Yugi, a young boy who possesses the "Millennium Puzzle" that allows him to transform into the "Duelist King" whenever he is challenged.

The object of the Yu-Gi-Oh! TRADING CARD GAME is to win a match (which consists of three Duels) by reducing an opponent's "life points" from 8,000 to zero. This is accomplished through a series of turns using a deck with a minimum of 40 cards and a combination of strategy, skill and luck. Three main types of cards are used in Yu-Gi-Oh! TCG: Monster Cards, Spell Cards and Trap Cards, with each category being further divided into sub-categories. For more information on the Yu-Gi-Oh! TRADING CARD GAME or Upper Deck Entertainment, please visit www.yugioh-card.com or www.ude.com.

Konami has shipped more than 4 million units of Yu-Gi-Oh!™ video games in North America since the series' debut in March 2002, including such popular games as Yu-Gi-Oh! Nightmare Troubadour, Yu-Gi-Oh! GX Tag Force, Yu-Gi-Oh! The Duelist of the Roses, and more. The games are recognized for the deeply strategic and challenging gameplay based on the mega-popular Yu-Gi-Oh! universe.

4Kids Entertainment Inc. manages the merchandising and television rights to Yu-Gi-Oh!™ in the United States. The animated series, Yu-Gi-Oh!™ GX, produced by 4Kids Productions, airs weekly on Cartoon Network.

About 4Kids Entertainment
Headquartered in New York City with international offices in London, 4Kids Entertainment, Inc. (NYSE: KDE) is a global provider of children's entertainment and merchandise licensing. 4Kids, through its wholly owned subsidiaries, provides domestic and international merchandise licensing; product development; television, film, music and home video production and distribution; and Web site development. For further information, please visit the Company's Web site at www.4KidsEntertainment.com.

About Konami
Konami is a leading developer, publisher and manufacturer of electronic entertainment properties. Konami's titles include the popular franchises Metal Gear Solid®, Silent Hill®, Dance Dance Revolution® and Castlevania®, among other top sellers. The latest information about Konami can be found on the Web at www.konami.com. Konami Corporation is a publicly traded company based in Tokyo, Japan with subsidiary offices, Konami Digital Entertainment Co., Ltd. in Tokyo, Japan, Konami Digital Entertainment, Inc. in the United States and Konami Digital Entertainment GmbH in Frankfurt, Germany. Konami Corporation is traded in the United States on the New York Stock Exchange under the ticker symbol KNM. Details of the products published by Konami can be found at www.konami.com.

About Upper Deck
For years, Upper Deck has been hailed as an industry leader in quality sports cards and collectibles, and the same level of excellence can now be seen in the full line of Upper Deck Entertainment products. For additional information about the Yu-Gi-Oh! TRADING CARD GAME and Upper Deck Entertainment, please visit the company's Web site at www.ude.com or www.upperdeckstore.com. The Yu-Gi-Oh! TRADING CARD GAME is distributed by Upper Deck Entertainment, a division of The Upper Deck Company, a worldwide sports and entertainment company based in Carlsbad, California.


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