SEGA AND OBSIDIAN SET TO REDEFINE THE RPG GENRE WITH ALPHA PROTOCOL

Innovative New Modern Day Espionage RPG Will Set the Bar in 2009

SAN FRANCISCO & LONDON (March 13th, 2008) – SEGA® of America, Inc., SEGA® Europe Ltd. and Obsidian Entertainment, Inc. announced today a new espionage role-playing game set in the modern world - Alpha Protocol™. Developed by award-winning development studio Obsidian Entertainment, makers of smash hits including Star Wars: Knights Of The Old Republic II The Sith Lords™ and Neverwinter Nights 2™, Alpha Protocol is slated for an early 2009 release for the Xbox 360® video game and entertainment system, the PLAYSTATION®3 computer entertainment system and Windows-based PCs.

“SEGA is very excited to be introducing a new type of gaming experience to next-gen consumers,” stated Sean Ratcliffe, Vice President of Marketing for SEGA of America, Inc. “With ground-breaking new RPG action and an interactive storyline matching the best spy-thrillers, Alpha Protocol delivers a true next-generation RPG experience.”

Loyalty carries a price and no one knows this more than agent Michael Thorton. A talented young agent cast out by his government, Thorton is the only one with the information needed to stop an impending international catastrophe. To do so means he must cut himself off from the very people he is sworn to protect. As players determine how to accomplish different objectives, the decisions made and actions taken in each mission will ultimately transform the type of secret agent Michael Thorton will become. Every choice the player makes as Michael Thorton will carry consequences for his future and the fate of the world.

“Alpha Protocol blends Obsidian’s knack for intricate story, engrossing characters, and significant character advancement with fast-paced modern combat,” said Feargus Urquhart, CEO of Obsidian Entertainment. “Alpha Protocol embraces everything we enjoy about making RPGs from a fresh perspective. We are confident our talented staff at Obsidian will enable us to deliver this exciting RPG experience.”

For more information, screenshots and assets please visit the official Alpha Protocol website at http://www.alphaprotocol.com and the SEGA Press FTP site at http://segapr.segaamerica.com. Alpha Protocol is also available for pre-order at www.gamestop.com.

About SEGA of America, Inc.:

SEGA® of America, Inc. is the American arm of Tokyo, Japan-based SEGA Corporation, a worldwide leader in interactive entertainment both inside and outside the home. The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Inc. SEGA of America’s Web site is located at www.SEGA.com.

About SEGA Europe Ltd.:
SEGA® Europe Ltd. is the European Distribution arm of Tokyo, Japan-based SEGA® Corporation, and a worldwide leader in interactive entertainment both inside and outside the home. The company develops and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Europe. SEGA Europe’s web site is located at www.sega-europe.com.

About OBSIDIAN ENTERTAINMENT:

Obsidian Entertainment is an entertainment software development company passionately dedicated to making high quality, next generation games for PC and console systems. Obsidian was founded in 2003 by five game development veterans who've produced, programmed, and/or designed award-winning role playing games for a variety of platforms over the last 15 years. The five founders are: Feargus Urquhart, Chris Parker, Darren Monahan, Chris Avellone and Chris Jones. Obsidian Entertainment's Web site is located at www.obsidian.net.