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Press Release

50 Cent: Bulletproof HITS STREETS nationwide – FRIDAY, November 18th

High consumer demand pushes up launch of 50 Cent’s virtual debut in new hard-hitting action video game


LOS ANGELES (November 18, 2005) – Vivendi Universal Games (“VU Games”) today announced that 50 Cent: Bulletproof, the gritty urban action game starring multi-platinum recording artist 50 Cent, is now available at retail stores nationwide to meet the widespread consumer demand for one of the year’s most anticipated console releases. Gamers and fans of 50 Cent and G Unit can now get their hands on the highly engaging third-person shooter, which boasts over four CDs of music including new exclusive tracks and remixes, more than a dozen music videos and tons of bonus features. 50 Cent: Bulletproof is available for the PlayStation®2 computer entertainment system and Xbox® video game and entertainment system from Microsoft, and carries an MSRP of $49.99.

“This game is hot,” said 50 Cent. “It’s an exciting time for me and G Unit as we’ve gone from the music world into the virtual world and I can’t wait for my fans to join in on the action.”

“50 Cent: Bulletproof breaks new ground by offering the ultimate collaboration of music, game play and storytelling from the point of view of one of the world’s hottest entertainers,” said Cindy Cook, Chief Strategy and Marketing Officer, VU Games. “Never before has an artist of 50 Cent’s caliber fully committed all of their creative talent to deliver a video game that is a fully engaging entertainment experience.”

About 50 Cent: Bulletproof

In 50 Cent: Bulletproof, 50 gets caught in a web of corruption, double-crosses and shady deals that lead him on a bloody path through New York's underworld. Backed-up by his G Unit soldiers, the streets heat up as 50 Cent takes on the most dangerous crime families in the city. Players assume the role of 50 Cent in a fictitious story, where they will use an arsenal of tactics including more than 25 dramatic counter kill moves, evasive rolls and mobile cover to stay alive while the bullets fly.

Penned by Emmy® award winner Terry Winter, 50 Cent: Bulletproof stars an unprecedented line-up of the hottest recording artists in the music industry today, including 50 Cent and G Unit’s Tony Yayo, Lloyd Banks and Young Buck, as well as other hip-hop superstars.

The game also includes exclusive new tracks and remixes from 50 Cent, music from his multi-platinum albums Get Rich or Die Tryin’ and The Massacre and over a dozen 50 Cent and G Unit music videos.

50 Cent: Bulletproof was created in partnership with Interscope Records, Shady Records and Aftermath Records. 50 Cent: Bulletproof will be available for the PSP™ (PlayStation®Portable) system in 2006.

More information about the game can be found at http://www.50centbulletproof.com/.


Vivendi Universal Games (VU Games)

Vivendi Universal Games (www.vugames.com) is a global developer, publisher and distributor of multi-platform interactive entertainment. The company is a leader in the subscription-based massively multi-player online (MMO) games category, holds leading positions in the PC, console and handheld games markets, and is an emerging player in mobile and wireless games. Its development studios and publishing labels include Blizzard Entertainment®, Radical Entertainment™, Sierra® Entertainment, Massive Entertainment™ and Swordfish Studios. VU Games’ library of over 700 titles features owned intellectual properties including Warcraft®, StarCraft®, Diablo® and World of Warcraft® from Blizzard Entertainment; Crash Bandicoot®, Spyro The Dragon®, Empire Earth®, Leisure Suit Larry®, and Ground Control®. VU Games also maintains strategic relationships with industry leading content partners, including Universal Music Group, NBC Universal, Twentieth Century Fox and Ludlum Entertainment.

“50 Cent: Bulletproof” interactive game © 2005 Vivendi Universal Games, Inc. All rights reserved. Vivendi Universal Games and the Vivendi Universal Games logo are trademarks of Vivendi Universal Games, Inc. Developed by Genuine Games, Inc. All other trademarks are property of their respective owners.

Microsoft, Xbox and the Xbox logos are either registered trademarks or trademarks of Microsoft Corporation in the U.S. and/or in other countries and are used under license from Microsoft.

“PSP” is a trademark and “PlayStation” and the “PS” Family logo are registered trademarks of Sony Computer Entertainment Inc. Memory Stick Duo™ may be required (sold separately).

 


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