HARLEY-DAVIDSON®: RACE TO THE RALLY ROARS INTO RETAIL STORES NATIONWIDE

Minneapolis, MN – November 21, 2006 – Activision Publishing, Inc., a wholly owned subsidiary of Activision, Inc. (Nasdaq: ATVI), is giving gamers the chance to stop dreaming and start riding in Harley-Davidson®: Race to the Rally available now for the PlayStation®2 computer entertainment system. Charge out on the highways and bi-ways across America on fully-upgradeable classic and late-model Harley-Davidson® motorcycles while facing outrageous road challenges.

“Harley-Davidson®: Race to the Rally offers gamers the chance to ride some of the most recognizable motorcycles in the world in this fast-paced, open-road adventure,” said David Oxford, Activision Publishing, Inc. “Players experience the thrill of saddling up an American icon and the camaraderie of its brotherhood from their living room.”

Harley-Davidson®: Race to the Rally takes gamers from coast to coast across America exploring classic rides centric to “Harley-Davidson” and the biker lifestyle such as Big Sur, historic Route 66, and the Badlands. Each of the 20 authentic Harley-Davidson® motorcycles including the Dyna®, Softail®, Touring®, and Sportster® are fully customizable and upgradeable with licensed parts and accessories, so there are thousands of possibilities on which to perform the gravity-defying jumps, and high-speed turbo boosts in this game. Plus, it features a soundtrack that captures the attitude of “Harley-Davidson” with tracks by George Thorogood, Heart, Poison, Great White and more.

Harley-Davidson®: Race to the Rally is available now for the PlayStation®2 computer entertainment system for a suggested retail price of $29.99. The PC version will be available on November 28 for a suggested retail price of $19.99. The game has been rated “E” (Everyone) by the ESRB.

About Activision, Inc.

Headquartered in Santa Monica, California, Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted net revenues of $1.47 billion for the fiscal year ended March 31, 2006.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Italy, Japan, Australia, Scandinavia, Spain, the Netherlands and South Korea. More information about Activision and its products can be found on the company's World Wide Web site, which is located at www.activision.com.

The statements made in this press release that are not historical facts are “forward-looking statements”. These forward-looking statements are based on current expectations and assumptions that are subject to risks and uncertainties. The Company cautions readers of this press release that a number of important factors could cause Activision's actual future results to differ materially from those expressed in any such forward-looking statements. Such factors include, without limitation, product delays, retail acceptance of our products, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, litigation, maintenance of relationships with key personnel, vendors and third-party developers, international economic and political conditions, integration of recently acquired subsidiaries and identification of suitable future acquisition opportunities. These important factors and other factors that potentially could affect the Company’s financial results are described in our filings with the Securities and Exchange Commission, including the Company’s most recent Annual report on Form 10-K and Quarterly Report on Form 10-Q. Readers of this press release are referred to such filings. The Company may change its intention, belief or expectation, at any time and without notice, based upon any changes in such factors, in the Company’s assumptions or otherwise. The Company undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.