VIDEO GAME
EXPERIENCE
EXTENDED
WITH ALL NEW
DOWNLOADABLE
CONTENT FOR
TEST DRIVE
UNLIMITED
ATARI OFFERS
INITIAL
MONTHLY CAR
DOWNLOADABLE
SET FOR ITS
FIRST IN
CLASS RACING
GAME
NEW YORK,
November 21,
2006 -
Continuing
to reinvent
racing
online,
Atari, Inc.
(Nasdaq:
ATAR), one
of the
world's most
recognized
brands and
third-party
video game
publisher,
today
announced
that new
content is
available
for Test
Drive
Unlimited,
the ultimate
automotive
and
lifestyle
gaming
experience
for Xbox 360
(TM) video
game and
entertainment
system from
Microsoft.
Test Drive
Unlimited
provides
gamers with
M.O.O.R.(TM):
Massively
Open Online
Racing and
the pure
freedom to
go wherever
they choose,
whenever
they choose
and race
whoever they
choose all
in a
spectacular,
wide open
tropical
setting.
Test Drive
Unlimited is
currently
available in
North
America for
a suggested
retail price
of $39.99
and rated
E10+. A
48-hour free
trial of
Xbox Live®
online
entertainment
Gold
membership
is included
with
purchase.
Available
for download
on Xbox Live
Marketplace
for 350
Microsoft
Points, the
Test Drive
PURE POWER 2
Download
Set, named
after the
top online
club (as of
November 7),
features
seven
supercars,
including a
Ferrari 250
GTO and the
25th
anniversary
edition of
the
Lamborghini
Countach.
One of the
seven
vehicles,
the
Chevrolet®
Corvette C1
1957
Hardtop,
will be
available
free to all
gamers.
Going
forward,
premium US
download
sets will be
named after
the top US
club at a
specific
time within
the month.
"With Test
Drive
Unlimited,
Atari
continues to
offer
consumers
more -
massively
open online
racing, more
than three
hundred
hours of
single-player
gameplay,
and more
vehicles,"
said Nique
Fajors, Vice
President,
Sales and
Marketing,
Atari, Inc.
"With this
first
downloadable
set, users
can purchase
seven
incredibly
sought-after
vehicles
and, most
importantly,
continue
their
offline and
online
racing
pursuits."
Test Drive
Unlimited's
monthly car
sets feature
a mixture of
manufacturers
and models
of the
world's
finest
vehicles.
Test Drive
PURE POWER 2
Download Set
features the
RUF RGT,
Koenigsegg
CCR, Noble
M400,
Corvette C6
Convertible,
Ferrari 250
GTO 1962 and
the
Lamborghini
Countach
25th
Anniversary
Edition. It
also
includes the
free
Chevrolet®
Corvette C1
1957
Hardtop.
Gamers must
still
purchase the
cars with
in-game
money at the
cars'
respective
dealerships
within Test
Drive
Unlimited.
Test Drive
Unlimited
has received
rave
accolades
from
industry and
consumer
media as one
of the top
racing games
this decade.
Yahoo! Games
gave Test
Drive
Unlimited
four out of
five stars
and notes
that "Test
Drive
Unlimited
has blurred
the line
between
single and
multiplayer
gaming
almost out
of
existence."
GameSpot
called Test
Drive
Unlimited
"...an
addictive
and
interesting
racing
experience."
TeamXbox.com
awarded Test
Drive
Unlimited
with the
Editor's
Choice Award
and gave it
an 8.7/10.
USA Today
declared,
"Test Drive
Unlimited is
easily one
of the most
impressive
experiences
behind the
wheel.
Stellar
online play
and a bevy
of game
options make
this a
worthy road
trip."
Packed with
90 vehicles,
one thousand
plus miles
of open
roads and a
host of
online
options,
Test Drive
Unlimited is
M.O.O.R.:
Massively
Open Online
Racing
- the
ultimate
online
automotive
gaming
experience
for Xbox 360
gamers. Both
online and
offline
gamers will
experience
the world's
most exotic
and fastest
vehicles on
Test Drive
Unlimited's
diverse
Hawaiian
roads.
Gamers win
races,
challenges,
missions and
tournaments
to earn
credits and
purchase new
cars, bikes,
apparel,
homes and
garages.
Boasting
huge online
content,
racers
around the
world can
challenge
others to
join them in
the virtual
paradise of
the game's
persistent
online
racing
world.
Players will
engage in
online
challenges,
and build
communities
by creating
or joining
exclusive
members
clubs to
talk, trade
cars, and
race with
other
like-minded
and
similarly-skilled
drivers in
Test Drive
Unlimited,
one of the
most
comprehensive
online
racing
experiences
to date.
For more
information
about Test
Drive
Unlimited,
please visit
www.testdriveunlimited.com
<http://www.testdriveunlimited.com>
About Atari
New
York-based
Atari, Inc.
(Nasdaq:
ATAR)
develops
interactive
games for
all
platforms
and is one
of the
largest
third-party
publishers
of
interactive
entertainment
software in
the U.S. The
Company's
1,000+
titles
include
hard-core,
genre-defining
franchises
such as The
Matrix (TM)
(Enter The
Matrix and
The Matrix:
Path of
Neo) and
Test Drive®;
and
mass-market
and
children's
franchises
such as
Nickelodeon's
Blue's Clues
(TM) and
Dora the
Explorer
(TM), and
Dragon Ball
Z®. Atari,
Inc.
is a
majority-owned
subsidiary
of
France-based
Infogrames
Entertainment
SA (Euronext
- ISIN:
FR-0000052573),
the largest
interactive
games
publisher in
Europe. For
more
information,
visit
www.atari.com
<http://www.atari.com/>.
Safe Harbor
Statement
With the
exception of
the
historical
information
contained in
this
release, the
matters
described
herein
contain
certain
"forward-looking
statements"
that are
made
pursuant to
the Safe
Harbor
provisions
of the
Private
Securities
Litigation
Reform Act
of 1995.
Forward-looking
statements
in this
release are
not promises
or
guarantees
and are
subject to
risks and
uncertainties
that could
cause our
actual
results to
differ
materially
from those
anticipated.
These
statements
are based on
management's
current
expectations
and
assumptions
and are
naturally
subject to
uncertainty
and changes
in
circumstances.
We caution
you not to
place undue
reliance
upon any
such
forward-looking
statements.
Actual
results may
vary
materially
from those
expressed or
implied by
the
statements
herein. Some
of the
factors
which could
cause our
results to
differ
materially
include the
following:
the loss of
key
customers,
such as
Wal-Mart,
Best Buy,
Target,
GameStop and
EB Games;
delays in
product
development
and related
product
release
schedules;
inability to
secure
capital;
adapting to
the rapidly
changing
industry
technology,
including
new console
technology;
maintaining
relationships
with leading
independent
video game
software
developers;
maintaining
or acquiring
licenses to
intellectual
property;
fluctuations
in the
Company's
quarterly
net revenues
and results
of
operations
based on the
seasonality
of our
industry;
the
termination
or
modification
of our
agreements
with
hardware
manufacturers;
and other
factors
described in
our SEC
filings.
The Company
undertakes
no duty to
update any
forward-looking
statements
to conform
the
statement to
actual
results or
changes in
the
Company's
expectations.
© 2006,
Atari, Inc.
All rights
reserved.
ATARI, the
ATARI logo,
and classic
Atari game
titles and
logos are
trademarks
or
registered
trademarks
of Atari
Interactive,
Inc. or its
affiliates.
Xbox, Xbox
360, and
Xbox Live
are either
registered
trademarks
or
trademarks
of Microsoft
Corporation
in the
United
States
and/or other
countries.
All other
trademarks
are the
property of
their
respective
owners.