AT&T U-VERSE
TV TO
INCLUDE
ANIME
NETWORK ON
DEMAND
SAN ANTONIO,
Sept. 27,
2006 — AT&T
Inc. (NYSE:
T) today
announced a
distribution
agreement
with Anime
Network,
which will
deliver its
on-demand
programming
as part of
the AT&T U-verseSM
TV channel
lineup.
Under the
agreement,
AT&T U-verse
TV customers
will have
access to
Anime
Network On
Demand,
which offers
thousands of
hours of the
latest anime
programming
directly
from Japan.
AT&T U-verse
TV and Anime
Network On
Demand will
offer free,
subscription
and
transactional
video-on-demand
(VOD)
options.
“AT&T
U-verse TV
delivers a
unique
viewing
experience
that is
centered
around our
customers
and the
content they
are
passionate
about,” said
Richard
Wellerstein,
vice
president of
VOD
programming,
AT&T
Operations,
Inc. “Anime
Network will
give AT&T
U-verse
customers
the
flexibility
to watch
their
favorite
anime shows
any time
they please
through our
robust
on-demand
library.”
“We’re proud
to bring the
art and
entertainment
of anime to
the AT&T
U-verse
experience,”
said Kevin
McFeeley,
vice
president of
affiliate
sales and
new media,
Anime
Network.
“Our
programming
lineup
resonates
not only
with devoted
anime fans
but also
with other
segments of
today’s
tech-savvy
consumer
audience,
such as
video gamers
and
action/adventure
enthusiasts.
We look
forward to
working with
AT&T in
reaching
even more
viewers as
part of
their
exciting new
service.”
AT&T U-verse
TV is
delivered by
Project
Lightspeed,
the
company’s
initiative
to expand
the
fiber-optics
network
deeper into
neighborhoods
to deliver
U-verse TV,
AT&T Yahoo!®
High Speed
Internet
U-verse
Enabled and,
in the
future,
Voice over
IP services.
Through its
subsidiaries,
AT&T expects
to reach
nearly 19
million
households
by the end
of 2008 as
part of its
initial
deployment,
using
fiber-to-the-node
(FTTN) and
fiber-to-the-premises
(FTTP)
technologies.
Note: This
AT&T release
and other
news
announcements
are
available as
part of an
RSS feed at
www.att.com/rss.
About AT&T
AT&T Inc. is
one of the
world's
largest
telecommunications
holding
companies
and is the
largest in
the United
States.
Operating
globally
under the
AT&T brand,
AT&T
companies
are
recognized
as the
leading
worldwide
providers of
IP-based
communications
services to
business and
as leading
U.S.
providers of
high speed
DSL
Internet,
local and
long
distance
voice, and
directory
publishing
and
advertising
services.
AT&T Inc.
holds a 60
percent
ownership
interest in
Cingular
Wireless,
which is the
No. 1 U.S.
wireless
services
provider
with 57.3
million
wireless
customers.
Additional
information
about AT&T
Inc. and
AT&T
products and
services is
available at
www.att.com.
About Anime
Network
Anime
Network, a
subsidiary
of A.D.
Vision Inc.
(parent
company to
ADV Films
and Newtype
USA), is
America’s #1
anime
channel,
reaching
more than 40
million
households
with
thousands of
hours of
exciting,
eye-catching
serialized
programming.
Launched in
North
America in
late 2002,
Anime
Network is
the nation’s
top
video-on-demand
(VOD)
offering,
and is also
available as
a 24/7
linear
channel in
several U.S.
markets. The
network
continues to
broaden its
national
roster of
multi-system
operator (MSO)
agreements,
bringing the
elusive
18–34,
tech-savvy
male
demographic
back to
television
and driving
demand for
additional
digital
services
offered by
MSOs. For
more
information,
visit
www.theanimenetwork.com.
© 2006 AT&T
Knowledge
Ventures.
All rights
reserved.
Subsidiaries
and
affiliates
of AT&T Inc.
provide
products and
services
under the
AT&T brand.
For more
information
and detailed
disclaimer
information,
please
review this
announcement
in the AT&T
newsroom at
www.att.com/newsroom.